Which Crypto to Buy Today for Long-Term: Top Picks for Investors

December 23, 2024

Which Crypto to Buy Today for Long-Term Portfolio Stability

As cryptocurrency adoption continues to grow globally, many investors are looking for the best cryptocurrencies to buy today for long-term growth. With thousands of crypto projects in the market, choosing the right one can be hectic, especially for long-term investors. So whether you're interested in established coins like Bitcoin and Ethereum or smaller projects with high growth potential, this guide covers it all.

In this article, we’ll explore which crypto to buy today for long-term investments in 2025 and beyond. We will consider factors like market capitalization, real-world utility, innovative technologies, and growth potential while incorporating low-cost options like penny cryptos and small-cap coins. So by the end of this guide, you'll have a better understanding of which cryptocurrencies have the potential for significant growth.

Understanding the Crypto Market for Long-Term Investments

Before you invest in any cryptocurrency it is important to first understand the current crypto market and what makes an asset a good long-term investment.

The cryptocurrency market is known for its high volatility, which can present both risks and rewards because it creates opportunities for investors to make significant gains. So when evaluating which crypto to buy today for long-term, you should focus on the following;

1. Market Capitalization (Market Cap):

It is important to consider the cryptocurrency market cap before investing because it is one of the most important metrics for understanding the size and stability of a cryptocurrency.

This is because larger market caps generally mean the coin has been around longer, is more established, and may offer more stability in the long run.

2. Real-World Utility:

Another thing to focus on when planning to invest in a cryptocurrency is its real-world utility. This is because cryptocurrencies with practical applications in the real world are often more resilient to market fluctuations.

3. Decentralization and Security:

Look for cryptocurrencies that offer enhanced security, decentralized applications, and trustworthy crypto exchanges to ensure your investment is protected.

4. Developer Activity:

The success of any cryptocurrency depends on the continuous development and improvement of its underlying technology, so before investing check out for the crypto’s developer activity because cryptos with active developer communities are more likely to stay relevant in the long term.

Top Cryptos to Buy Today for Long-Term Investment

The following are the best cryptos to buy today for long-term investment;

1. Bitcoin (BTC): Largest Cryptocurrency By Market Cap

It’s impossible to talk about which crypto to buy today for long term without mentioning Bitcoin (BTC). Bitcoin remains the largest cryptocurrency by market cap and is often referred to as digital gold. It has a proven track record of being a store of value, and its adoption has continued to grow.

With a market cap of $1.9T, Bitcoin accounts for over 57% of the total cryptocurrency market, ensuring high liquidity and seamless entry and exit positions. The approval of Bitcoin ETFs has attracted significant capital inflows, enhancing stability and making it one of the best cryptos to buy today.

Bitcoin (BTC) is one of the top cryptocurrencies with a positive feedback loop and it is used for cross-border payment.

Bitcoin’s price has surged, surpassing the $100,000 mark to make a new all-time high of $108,282.00. This cryptocurrency has seen a +132% year-to-date increase and several crypto experts have predicted that this cryptocurrency could surpass $150,000 in 2025.

2. Ethereum (ETH): Second Largest Cryptocurrency By Market Capitalization

Ethereum is the second-largest cryptocurrency by market cap. It is often considered the most innovative coin in the crypto industry. The Ethereum network enables the generation of smart contracts, which are self-executing contracts with the conditions of the agreement put directly into code. These are used for decentralized applications (dApps), and they power a large portion of the decentralized finance (DeFi) ecosystem.

Just like Bitcoin, Ethereum is considered digital gold and one of the best cryptos to buy. Ethereum has a thriving ecosystem of dApps and decentralized finance (DeFi) protocols and its recent shift to a proof-of-stake unique consensus mechanism with Ethereum 2.0 will improve scalability, reduce energy consumption, and increase security.

Ethereum’s staking mechanism enhances its appeal to long-term investors. Traders and investors alike can lock up their lock ETHs to earn rewards, thereby generating consistent passive income over time.

With its unparalleled ecosystem, Ethereum is set for future growth, making it a wise choice for long-term investors. It also has one of the largest and most active developer communities which ensures constant updates and innovation.

Ethereum’s smart contract functionality makes it a cornerstone of the crypto space, and its future growth potential is significant as more industries adopt decentralized technologies.

3. Binance Coin (BNB): Binance Native Token

Binance Coin (BNB) is the official cryptocurrency of the Binance Exchange, one of the largest and most trusted crypto exchanges in the world. This coin provides discounts on trading costs as well as privileges such as early access to crypto launches on Binance. It is presently the sixth-largest crypto by market capitalization and has continued to perform strongly in 2024. BNB has evolved beyond its initial use as a token for discounted fees on the Binance platform and now powers several features within the Binance ecosystem.

Binance is one of the most trustworthy crypto exchanges with a strong exchange backing and this gives BNB a strong foundation. BNB is used to pay transaction fees on the Binance platform, and it can also be used in Binance’s decentralized exchange (DEX). It also has a deflationary model where Binance buys back and burns BNB tokens periodically, reducing supply and potentially increasing value over time.

Given Binance's dominance in the cryptocurrency exchange market, BNB has plenty of space for long-term growth. In September 2024, BNB implemented the Bohr Hard Fork, which incorporated four new Binance Evolution Proposals (BEPs) aimed at boosting network efficiency and security.

This improvement has increased user confidence and adoption of the BNB Chain, making it one of the best cryptos to invest in and as evidenced by most BNB price predictions, it’s likely to see continued long-term growth.

4. Solana (SOL): Best for High-Speed, Low-Cost Transactions

Solana is now the fifth-largest crypto by market cap and it still has significant growth potential. It is a fast and cost-effective blockchain created to rival Ethereum.

This cryptocurrency has been one of the most successful crypto tokens of the resurgent crypto bull market, having seen a +85.29% increase in value in the last 12 months.

The network's ecosystem is growing, with more activity in dApps and NFTs. Meanwhile, institutional interest has continued to rise. For example, Franklin Templeton plans to develop a money market fund based on Solana, while Securitize just announced native support for Solana, boosting its use in institutional finance.

Solana was initially sold for $0.22 during its presale in March 2020, but now, at the time of writing this article, SOL is currently trading at approximately $180.87, showing how successful it has become. According to several crypto analysts, this cryptocurrency is expected to see a 100% increase in the first half of 2025.

5. Cardano (ADA)

Cardano is a third-generation blockchain platform well known for its scientific approach to development and an emphasis on interoperability and sustainability. It uses a Proof of Stake consensus mechanism, which is far more energy-efficient than the traditional Proof of Work model used by other coins like Bitcoin.

Cardano (ADA) is a blockchain platform for building smart contracts and decentralized applications. Its primary goal is to provide a more sustainable and scalable alternative to Ethereum.

One of the reasons Cardano is a good long-term investment is its sustainability. This blockchain platform focuses on creating a secure, scalable, and energy-efficient blockchain. It is also research-driven and the platform's development is rooted in academic research, making it a trustworthy and reliable project.

Another reason why Cardano made this list is because this top cryptocurrency has secured several real-world partnerships, especially in emerging markets like Africa. With its focus on scalability and sustainability, Cardano has the potential to be a key player in the crypto market for years to come.

6. Polkadot (DOT)

Polkadot (DOT) is designed to enable different blockchains to interoperate with one another, creating a more connected and decentralized web. The Polkadot network allows multiple blockchains to work together and share information in a secure and scalable way.

One of the reasons why Polkadot is one of the best cryptos to buy is its interoperability. It solves the problem of blockchain fragmentation by allowing different blockchains to communicate with each other. Polkadot’s ability to enable cross-chain interactions is a significant innovation in the blockchain space, thereby positioning it for long-term growth.

Polkadot uses a unique consensus mechanism that combines elements of proof-of-stake and proof-of-work. It is also backed by a strong developer community and a commitment to continuous innovation.

Which Penny Crypto to Buy Today for Long-Term Growth

For investors with a limited budget, penny cryptos and small-cap coins are the best options to go for because while these assets carry higher risk due to their low market capitalization, they also have high growth potential. Here are the following penny crypto to buy today for long-term growth;

Shiba Inu (SHIB)

Shiba Inu is a popular meme coin that has grown into a thriving ecosystem. It provides a decentralized exchange (ShibaSwap) and staking features through its native tokens SHIB, BONE, and LEASH.

The upcoming launch of Shibarium, its layer-2 scaling solution, aims to enhance transaction speed and reduce fees, potentially driving long-term adoption and value growth.

Shiba Inu’s focus on real-world utility through DeFi makes it a good choice for investors looking for low-entry-price crypto coins with high growth potential

VeChain (VET)

VeChain is a blockchain platform focused on supply chain management and business processes. Its dual-token system (VET and VTHO) supports fast transaction processing, low costs, and ecosystem growth.

VeChain has strong partnerships with companies like BMW and Walmart China, which highlights its real-world utility and ensures its relevance in the crypto industry. As businesses increasingly adopt blockchain for transparency and efficiency, VeChain is positioned for long-term growth making it one of the best cryptos to buy.

Pepe Coin (PEPE)

Pepe is a Frog-themed meme coin token that was inspired by the iconic “Pepe the Frog” meme, which remains a core part of internet culture.

Pepe is also one of the only meme coins with a deflationary supply, meaning that the total number of tokens decreases over time, and although speculative, its low market cap and active community could drive significant growth in the next bull cycle.

Crypto enthusiasts and investors alike eyeing meme coins with potential for high returns may consider Pepe Coin as a long-term high-risk, high-reward option.

Factors to Consider When Choosing Cryptos for Long-Term Investment

Here are the following factors to consider when choosing cryptos for long-term investment;

1. Market Cycles and Trends

The cryptocurrency market operates in cycles, so it is essential to understand market trends and cycles, to make informed decisions about which crypto to invest in. This is because a coin may experience a bull run, but that doesn't mean it will maintain that level of success indefinitely.

2. Risk Tolerance

Every investor has a different risk tolerance, so if you're willing to take on higher risk, you may consider investing in smaller or lesser-known cryptocurrencies with higher growth potential. However, if you’re more conservative, investing in established coins like Bitcoin or Ethereum may be a better fit.

3. Long-Term Growth Potential

One of the main reasons to invest in cryptocurrency is for long-term growth. While some people focus on short-term gains, the true value of digital currencies lies in their ability to appreciate over time. So if you are interested in long-term gains, focus on cryptocurrencies that are innovative and solve real-world problems.

4. Liquidity and Trading Volume

When buying any cryptocurrency, it’s important to consider its liquidity and trading volume. This is because cryptocurrencies with high liquidity are easier to buy and sell, and their market price tends to be more stable. So for long-term investors who don’t want to get stuck with an illiquid asset, this is a very important factor to consider.

5. Market Cap and Position

Cryptocurrencies with large market capitalizations, like Bitcoin and Ethereum, are typically more stable and less volatile than smaller projects. However, small-cap coins with innovative technologies can offer significant gains if they succeed in their goals.

6. Transaction Speed and Low Fees

Long-term investors often prefer cryptocurrencies with fast transaction speeds and low trading fees, as these traits indicate efficient technology adoption. Solana is a perfect fit for investors looking for cryptocurrencies with fast transaction speed and low fees.

7. Consensus Mechanism

Another important factor to consider when choosing cryptos for long-term investment is the consensus mechanism because blockchain technology relies on consensus mechanisms like Proof of Stake (PoS) or Proof of Work (PoW). Presently, coins with energy-efficient mechanisms, such as PoS, are gaining popularity for long-term success so these are the coins you should invest in now.

8. Trustworthy Crypto Exchanges

Using trustworthy crypto exchanges ensures safe trading and storage of digital assets. So when looking for the best cryptocurrency to invest in for long-term gains also ensure you are using a trustworthy crypto exchange to trade and store your assets.

Expert Tips for Maximizing Returns in Long-Term Crypto Investments

The following are some expert tips for maximizing returns in long-term crypto investments;

1. Diversify Your Portfolio

In order to maximize your returns in long-term crypto investments, avoid putting all your money into one coin and invest in a mix of large-cap cryptos like Bitcoin, mid-cap altcoins, and small-cap coins to balance risk and reward.

2. Focus on Strong Fundamentals

It is important to choose cryptos with real-world utility, such as Ethereum for smart contracts or Solana for scalability. So before you invest, evaluate the project’s team, roadmap, and market position to maximize returns later on.

3. Leverage Staking and Passive Income

Invest in coins like Cardano (ADA) or Solana (SOL) that offer staking rewards which allow you to earn passive income while holding for the long term.

4. Adopt a Long-Term Perspective

Always remember that although the market is volatile, patience often pays off, so don’t panic sell during dips; instead, focus on the project’s growth potential.

5. Use Secure Wallets

For you to maximize returns, it is important for you to store your crypto in secure wallets. So, use hardware wallets for long-term storage and software wallets with enhanced security for easier access.

Best Crypto Exchanges to Buy Long-Term Investments

Binance

Binance is one of the largest cryptocurrency exchanges globally, and this crypto exchange offers a wide range of coins for trading and investment. It is known for its low fees, high liquidity, and advanced trading tools. Binance also supports staking and savings options, making it an excellent choice for long-term investors looking to earn passive income on their holdings.

Coinbase

Coinbase is a user-friendly platform popular among beginners. This crypto exchange provides a secure environment for long-term investments, with features like insured wallets and advanced security measures. Coinbase also offers a recurring purchase option, allowing users to dollar-cost average their investments over time.

Kraken

Kraken is another reliable exchange with a strong focus on security and regulatory compliance. It offers a diverse range of cryptocurrencies and features such as staking and futures trading. Its user-friendly interface and reputation make it a great option for long-term investors.

KuCoin

KuCoin is known for its vast selection of altcoins and competitive trading fees. It also offers features like staking, lending, and a profit-sharing model through its native token, KCS. KuCoin is ideal for long-term investors looking to diversify into less mainstream cryptocurrencies.

Gemini

Gemini is a US-based exchange with a strong emphasis on security and regulatory compliance. It provides a simple interface for beginners and advanced tools for experienced investors. Gemini also offers an interest-earning feature, making it suitable for long-term investment strategies.

The Importance of Market Trends and Sentiment

Market sentiment plays a significant role in the crypto space, so it is important to understand market cycles and trends because it can help you make informed decisions. Here are the following key factors to monitor;

- Adoption of blockchain technology by financial institutions.

- Regulatory developments affecting digital currency.

- Innovations in decentralized finance and smart

Why Long-Term Investment Matters

Long-term crypto investments allow investors to weather market uncertainty and benefit from the potential financial success of promising projects. And unlike short-term gains, long-term strategies focus on sustainable growth which reduces the impact of market volatility.

Conclusion: Which Crypto to Buy Today For Long Term?

Investing in cryptocurrency for long term requires a careful understanding of the market, solid research, and a willingness to accept risk. Furthermore, while Bitcoin, Binance Coin, Solana and Ethereum are among the safest options, other promising cryptocurrencies like VeChain, Shiba Inu, and Pepe Coin offer exciting growth potential.

Also, always remember that the crypto market is volatile, and long-term investments are not without risks. However, with patience, research, and a clear investment strategy, you can position yourself to benefit from the future growth of this rapidly evolving industry.

Rivalry: Your Hub For Crypto Knowledge

Rivalry is more than just a betting platform—it’s your guide to navigating the ever-changing world of crypto, NFTs, and beyond. Let’s be honest: we all spend plenty of time online. Why not use it to explore the fascinating opportunities the crypto space has to offer?

At Rivalry, we aim to do more than focus on betting and sports. Our goal is to provide you with the tools, knowledge, and confidence to make informed decisions in the crypto market. Whether it’s staking SOL or exploring our unique $NUTZ token—crafted to deliver real value in the crypto world—we’re here to support smarter choices and investments.

Curious to learn more? Check out our blog for insights on market trends, beginner tips, and price predictions. Here's a preview of what you’ll discover:

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